Avco's ownership of WLWC, WLWT, WLWD, and WLW radio (a 50,000- watt, clear-channel station which can also be heard throughout much of eastern North America at night) was granted protection under the clause. In 1969, the FCC enacted its "one-to-a-market" rule, which prohibited common ownership of AM radio and television stations with overlapping coverage areas under certain conditions while grandfathering some already existing instances. The Crosley broadcast division took the name of its parent company in 1968, becoming Avco Broadcasting Corporation.ġ969 Advertisement for The Bob Braun Show appearing in TV Guide. Along with NBC programming, the Crosley stations in Ohio and Indianapolis also aired common programming, including The Paul Dixon Show, Midwestern Hayride, The Ruth Lyons 50-50 Club (later to become The Bob Braun Show), The Phil Donahue Show, and telecasts of Cincinnati Reds baseball WLWC originated coverage of the Ohio State Fair, which was also carried in Cincinnati and Dayton. The Crosley TV station group would later grow to include WLWA (now WXIA-TV) in Atlanta, WLWI (now WTHR) in Indianapolis, and WOAI-TV in San Antonio. In 1952, following the release of the Federal Communications Commission (FCC)'s Sixth Report and Order which ended the four-year freeze on station license awards, a VHF frequency realignment resulted in WLWC being forced to move to channel 4, trading channels with then-NBC-owned WNBK (now WKYC) in Cleveland the switch took place in June 1953. Like all of the WLW television stations in Ohio, WLWC was an NBC affiliate, though it carried some programming from the DuMont network until WTVN-TV (now WSYX) took the DuMont affiliation when that station launched in September 1949. The station's studios were originally located in the Seneca Hotel in downtown Columbus before WLWC moved into their present facility on Olentangy River Road, five months after the station signed on. Until the mid-1960s, the stations emphasized their connection to each other within their on-air branding the Columbus station was known as WLW-C. Together these stations comprised the "WLW Television Network", a regional group of inter-connected stations. Crosley also owned WLW radio and WLWT television in Cincinnati, as well as WLWD television (now WDTN) in Dayton. The station's original owner was the Cincinnati-based Crosley Broadcasting Corporation, a division of the Avco Company. The station's studios are located on Olentangy River Road near the Ohio State University campus, and its transmitter is located on Twin Rivers Drive, west of downtown Columbus.Ĭolumbus' first television station began operations on April 3, 1949, as WLWC on channel 3. ![]() ![]() ![]() WCMH-TV (channel 4) is a television station in Columbus, Ohio, United States, affiliated with NBC and owned by Nexstar Media Group.
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